Using video in your site content can be really powerful, especially if you do product reviews.

Jim Kukral has put together a really effective free educational program for learning how to get into producing video for the web on his site at OnlineVideoToolkit.com - Jim has to be pretty excited as his page was cited and he is quoted multiple times in a new article on Marketing Sherpa.com - which is one of the really great sites in the marketing arena.

If you have interest in geting into web video and doing it well I recommend you check out both the article on MarketingSherpa and Jim’s site.

Jim’s work is really useful for “noobs” because it’s practical and he starts from the ground level and takes you step by step through the process. What camera should you use? How do you do lighting? What lights do you need? How do you edit video? All questions answered by Mr. Kukral.

Check it out.

 

 Jim Kukral on Finding your Voice in Online Video [19:57m]: Play Now | Play in Popup | Download (105)


Last week, I had the chance to connect with longtime friend and mentor Jim Kukral to chat about online video and specifically, how people new to making user generated video can “find their voice” and use this to their advantage as marketers.

Jim and I discuss some of our favorite video bloggers as well as Jim’s new project OnlineVideoToolkit.com where he shares his techniques for generating quality online video on an entry budget of $200 or less.

Some of the video bloggers that we mentioned are:

Jim Kukral

Gary Vee

Tim Carter

If you are looking for a Christian example of awesome use of online video, search for “Mark Driscoll” on YouTube. Mark is the Senior Pastor at Mars Hill Bible Church in Seattle and is an awesome user of video to get both his sermons out, as well as some really fun shorter teachings and rants.

The main point of the discussion is that marketing with video is the wave of the present and near future. If you aren’t in the game, your competitor is or will be soon. The barriers to entry are low and you should not be afraid to jump into generating online video with passion on your area of interest.

To help folks who are new to the online video game, Jim has released a new free course at www.onlinevideotoolkit.com - check it out today.

God Bless,

Wade

I am pretty excited about next week on the CAM Blog as I am going to be sitting down on the Podcast with Jim Kukral. Jim is a long time online marketer and blogger who I have worked with for a number of years on a couple different projects. Jim was the Affiliate Summit Blogger of the Year and recently was the MC of Affiliate Summit West 2008. He also hosts a daily video cast called “The Daily Flip” that features video’s Jim shoots with his Flip Cam that he has now infected nearly the entire secular affiliate industry with. In 2007 Jim launched Scratchback a fun “blog tipping” widget that makes it possible for bloggers to accept “tips” from followers and reward them with a link. Jim is a blogging and social media mentor to me and I am excited to chat with him.

We’re going to be chatting about “Finding Your Voice in Online Video” which is a topic that I think is really topical and awesome. Online video is very hot and destined to get hotter, and can be a powerful tool in both developing a following through Viral Marketing, but also when used to promote and review products and services as an affiliate.

Jim and I are chatting on Monday afternoon, so expect the podcast to be updated Monday night or so.

I was just chatting with Jim Kukral about some of the recent happenings in the online marketing world and he directed me to the 45N5 Blog by Mark Wielgus where he pointed out some interesting facts about the new Adsense Secrets launch from Joel Comm.

I wanted everyone to have a heads up because I promoted the opportunity on this blog. Apparently, there is a $29.95 monthly automatic rebill that happens unless you opt out. I’m hoping that Joel is delivering access to some awesome content for that extra money. The content is great in the book for $9.95 - just know going into it that if that is all you want, you’ll need to let them know.

I’d love to have Joel on a podcast as soon as possible to chat on this.

God Bless,

Wade